Winona, MN Housing Market
AI-powered market intelligence for the Winona, MN metro area.
PropertyIQ Scores
Winona, MN Market Analysis
Market Overview
Winona, MN has a PropertyIQ Score of 81 out of 100, placing it in relatively strong territory for a regional market. The score is supported by 12-month home value momentum of 6.75%, a median days-on-market of 37 days, and a price-cut share of 17.7%. Those indicators point to steady buyer demand and competitive conditions. At the same time, the market’s absolute price and income levels sit below Minnesota averages, which tempers the picture.
The median home value is $285,583, compared with the state average of $356,066. The rent index is $1,188, below the state average of $1,235, and median household income is $70,198, below the state average of $87,556. The unemployment rate is 4.4%, matching the state average. Because home values and incomes are both roughly 20% below state benchmarks, the local price-to-income relationship is similar to the state’s broader balance. With only 82 homes for sale and a median days-on-market of 37 days, the market is moving quickly. The 12-month home value momentum of 6.75% shows meaningful appreciation over the past year, though the 3-month momentum of 0.49% indicates slower recent growth. Overall, Winona presents as a moderately strong, affordability-oriented market with good housing velocity and early signs of cooling price gains. Population growth is not available in the provided data.
Key Trends
First, home price growth is positive but decelerating. The 12-month home value momentum is 6.75%, while the 3-month momentum is 0.49%, suggesting most annual appreciation occurred earlier in the period. The data also lists a year-over-year home value figure of $24, as provided. The divergence between the 12-month and 3-month momentum rates points to a market still up over the year but entering a slower near-term growth phase.
Second, the market is fast but not overheated. A median days-on-market of 37 days means homes are selling in just over five weeks. At the same time, 17.7% of listings have had a price cut, indicating sellers sometimes need to adjust pricing. Buyers should expect competition for well-priced homes, with some room for negotiation on overpriced listings.
Third, inventory is limited. With 82 homes for sale, the number of available properties is modest, which supports the relatively quick days-on-market figure. Limited inventory can sustain prices, but it also constrains buyer choice and creates urgency.
Fourth, affordability is mixed. Winona’s median home value of $285,583 is below the state median of $356,066, and its rent index of $1,188 is below the state rent index of $1,235. However, median household income is also below the state average at $70,198 versus $87,556. Since home values and incomes are both roughly 20% below state levels, the local price-to-income ratio is comparable to the state’s, even though lower absolute prices may feel more attainable.
Who Is This Market For
Winona is likely to appeal to first-time and moderate-income buyers looking for a lower-cost entry point within Minnesota. The median home value of $285,583 is well below the state average of $356,066, and the local median household income of $70,198 supports a price-to-income balance similar to the state
AI-generated analysis based on current market data. Last updated September 6, 2026.
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Winona, MN market data
Winona, MN Housing Market Overview
Winona, MN's median home value is $286K, up 6.7% over the past year. Homes here sell in a median 37 days. Its PropertyIQ Score of 81 sits well above the state average of 50, marking a market positioned to outperform its state over the next three years.
The Winona, MN metropolitan area represents a distinct segment of MN's housing landscape. The PropertyIQ Score combines price momentum — how Zillow home values have trended over the past 3 and 12 months — with market-flow signals from Realtor.com that track how fast homes sell and how often sellers cut prices. The result is a single measure of how this market is positioned to outperform or lag its state over the next three years.
Midwestern housing markets are characterized by affordability and economic diversification. From manufacturing hubs undergoing tech-sector transitions to university towns with stable demand, the region offers value-oriented opportunities with lower entry costs than coastal markets. Within the Midwest, Winona, MN's PropertyIQ Score of 81 ranks among the Midwest's stronger demand signals.
For the Winona, MN market, PropertyIQ calculates a single score each month from four inputs: twelve-month Zillow home-value momentum, three-month Zillow home-value momentum, median days on market from Realtor.com, and the Realtor.com price-reduced share. The score is computed nationally across all metros and calibrated so 50 equals the state average. Across the validation history, metro markets in the top score band have outperformed their state by roughly 1.7 percentage points more per year than bottom-band markets. Momentum here has been positive, with home values up 6.7% over the past year.
Explore the interactive map to see how Winona, MN compares to neighboring metros, or view the full market dashboard for detailed analytics including time-series trends, score breakdowns, and AI-generated market reports.
Counties in the Winona, MN metro area
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Market data through July 2026. Sourced from Zillow, Realtor.com, Redfin, U.S. Census Bureau, FRED, BLS, and BEA. Per-statistic source and date shown above.
Frequently Asked Questions
Is Winona, MN a good place to buy real estate in 2026?
PropertyIQ doesn't label markets simply good or bad. Instead, the PropertyIQ Score measures a market's demand momentum against its own state, where 50 marks the state average. Winona, MN currently scores 81, a strong-momentum reading that leaves it positioned to outperform its state over the next three years. For buyers, strengthening demand usually means rising competition and firmer prices, so waiting can cost you negotiating room. Backing that up, the median home value here is $286K, up 6.7% over the past year. So whether Winona, MN is right for you comes down to your goals: a rising-momentum market can favor long-term appreciation but offers less room to negotiate, while a cooling one hands buyers more leverage. Treat the score as a timing signal to weigh alongside your budget, holding period, and plans for the property, not a verdict on the market's quality.
What is the PropertyIQ Score for Winona, MN?
Winona, MN's PropertyIQ Score is 81, indicating strong momentum on a 1-to-99 scale. The score distills four transparent inputs into a single number: Zillow home-value momentum over the past 12 months, Zillow home-value momentum over the past 3 months, the median days homes spend on the market from Realtor.com, and the share of listings with a price cut, also from Realtor.com. Rising values and faster sales push the score up, while slow sales and frequent price cuts pull it down. The scale is calibrated so 50 equals the state average, meaning a score above 50 predicts the market will outperform its state over the next three years and a score below 50 predicts underperformance. PropertyIQ computes the score across every US market nationally, then recenters it against each state, so 81 places Winona, MN above its state benchmark.
Are home prices in Winona, MN rising or falling?
Home prices in Winona, MN are rising. Over the past year, the median home value increased 6.7%, reaching $286K. Over the latest three months, values moved up 0.5%, a sign near-term demand remains firm. PropertyIQ derives these figures from Zillow's home-value index, which tracks the typical value across the market rather than only the homes that happened to sell, giving a steadier read than a raw median sale price. Both the 12-month and 3-month momentum readings feed directly into the PropertyIQ Score, so this price trend is one of the core signals behind Winona, MN's current score. Keep in mind that appreciation can vary widely by neighborhood and price tier across the metro area, so treat these figures as the market-wide baseline rather than a guarantee for any single property.
How quickly do homes sell in Winona, MN?
In Winona, MN, homes sell in a median of 37 days from listing to pending sale, based on Realtor.com market data. Median days on market is one of the clearest real-time reads on local demand: when homes move quickly, buyers are competing and sellers hold the advantage, while lengthening timelines signal cooling interest and more room to negotiate. Alongside sale speed, about 18% of active listings here have taken at least one price cut — a complementary demand gauge, since a rising share of reductions often precedes slower sales and softer prices. Both median days on market and the price-cut share feed directly into the PropertyIQ Score, where faster sales and fewer cuts push the score higher. As a general guide, medians under about 30 days indicate a brisk, competitive market, while medians well beyond 60 days point to buyers regaining leverage. Actual time on market still varies by price band, property type, and season, so treat the median as a market-wide baseline.
How current is this metro area data?
This Winona, MN market data is refreshed on a monthly cycle, with the latest figures current through July 2026. PropertyIQ ingests fresh data every month from a range of authoritative sources: home values and rents from Zillow, days on market and price-cut activity from Realtor.com, additional housing signals from Redfin, demographic and housing-stock data from the U.S. Census Bureau, mortgage and macroeconomic series from FRED, and employment figures from the Bureau of Labor Statistics and the Bureau of Economic Analysis. The PropertyIQ Score itself is recomputed every month once the new source data lands, so the score and its four underlying inputs always reflect the most recent complete reporting period rather than a static snapshot. Because official housing data is typically released with a short lag, the current-through date usually trails the present by a few weeks, which is normal across the industry and not a sign the data is out of date.